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Posts by Julie Archer

4 Ways To Reach Your End-Of-Year Fundraising Goals

Did you know nearly one-third (31%) of annual giving happens in just one month, December? November and December are the holiday season and also the season where people feel motivated the most to give back to their community and organizations that they feel connected to.   Even though Giving Tuesday is quickly approaching, your organization’s…

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Prepping For Giving Tuesday

We can hardly believe that the holiday season is around the corner. In a month’s time, we will be sitting down to eat Thanksgiving Dinner, then some of us will be heading out to scour the Black Friday Sales! However, for non-profits, the focus will be on Giving Tuesday, celebrated the Tuesday after Thanksgiving. Giving…

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5 Ways Your Business Can Change With The Season

Fall is officially underway here in Baltimore! The weather is cooling down, leaves are beginning to fall, and Hocus Pocus is on TV. The change of the seasons has us thinking about change and how change can be good for businesses. In fact, here at Redstart, we’ve been undergoing exciting growth, with the addition of…

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Giving Back In Business: Part II

We talked in our previous blog about how many businesses these days are incorporating altruism into their business models. We love this so much and while each business has their own way of giving back, our way at Redstart is through service in our greater Baltimore community.   While we participate in service projects regularly,…

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Giving Back In Business: Part I

Giving back in business is much more commonplace than it use to be, which is so amazing! Many companies like Toms or Warby Parker do one for one programs, Honest Company has been a long time partner of Baby2Baby and other well known brands create foundations or corporate service policies.   While we are not…

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5 Ways Women In Business Can Gain Support Through Outsourcing

As a woman entrepreneur, you know firsthand how much hard work and effort it takes to run and grow a business. Your superhero-like efforts have gotten you to a place where your business is really successful! So successful, in fact, that you may be feeling overwhelmed with juggling all of the roles and requirements. Hey,…

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New In Social Media: Instagram Updates

There have been so many changes in the world of digital marketing, specifically social media in 2018, and this past month has brought an array of new changes from Instagram! So sit back, relax, and allow us to walk you through them and how you can be using them to your advantage.   Instagram algorithm.…

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5 Tips to Creating An Outline For Your Annual Report

It’s that time of year again: annual report time! Your organization is probably hunkering down and creating a comprehensive guide to what you’ve been up to the past year. Annual reports are important for communicating with your stakeholders, keeping your donors ‘in the know’ about what you have been able to accomplish with donations and…

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4 Key Steps To Making Your Fall Direct Mail Stand Out

We may be in the thick of summer, but your organization should already be thinking about creating your fall direct mail fundraising piece. Fall is the time when the giving season is ramping up, so you want to ensure that your fundraising efforts are ramping up, as well. Here are some key steps to ensure…

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Staying Connected With Your Donors Over The Summer

Summer is a fun time for all of us (beaches, pools, warm weather!). But for non-profit organizations, it means a lull in fundraising and donations. The summer is a great time to connect with your donors. Let them know what your organization is up to and to remind them of upcoming events and fundraisers in…

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4 Reasons You Should Outsource Your Marketing

There are a lot of moving parts when it comes to marketing an organization successfully. While you may already have a marketing department, there are many things that may go missed or underutilized if the proper time cannot be given to them. Many times there are simply other priorities that cause blogging, social media, and…

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4 tips to building a successful e-newsletter template

In a digital world that is ruled by social media, the importance of an email newsletter should not be overlooked. While social media and other forms of marketing are part of a digital marketing strategy, your list is the only thing you truly “own” online. If Facebook and Twitter disappeared tomorrow, what would you be…

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