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Defining Your Audience: Why Who You Market to Matters

Defining Your Audience: Why Who You Market to Matters

As a non-profit organization, your time and resources are limited, making it essential to develop and refine your audience early on. The people you market to directly impact your organization’s ability to provide services, secure funding, and drive long-term growth....

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Why SEO Matters for Nonprofits & How to Get Started

Why SEO Matters for Nonprofits & How to Get Started

As a non-profit organization, you may not think SEO (Search Engine Optimization) is an essential part of your digital marketing strategy—but that would be a mistake! If your organization isn’t showing up in search results, potential supporters may not even know you...

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Key Strategies for a Successful E-Newsletter Campaign

Key Strategies for a Successful E-Newsletter Campaign

The end of the year is a pivotal fundraising season for nonprofits, with nearly 30% of annual giving occurring in December. To stand out amidst the holiday email flood, nonprofits need a clear, donor-centered approach that inspires generosity and highlights impact....

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Five Marketing Strategies for Women-Owned Small Businesses

Five Marketing Strategies for Women-Owned Small Businesses

At Redstart Creative, we are passionate about empowering women entrepreneurs to create lasting, impactful brands. Women-owned small businesses are an essential part of the economy and contribute to the vibrancy of their communities. However, standing out in a crowded...

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