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4 Ways To Create Effective Emails For Your Spring Appeal

By: Rebecca Teaff and Julia Archer Spring is officially here and with it comes a new batch of appeals to your non-profit’s audience. Most likely, part of your Spring appeal will involve sending out an email campaign to your potential donors. Here’s how to make the most of your email campaigns this Spring: Be proactive.…

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5 Nonprofit Social Media Trends For 2017

The key to any successful marketing strategy is to adapt as changes occur in the industry. 2016 has seen an array of new developments and shifts in social media. Going into 2017, your nonprofit will increase donor engagement by integrating some of these growing trends into your social media strategy. Live Video. In 2016, we…

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Giving Tuesday 2016: How You Can Help

By: Julia Archer, Redstart Creative  The holiday season has arrived and with it has come a flurry of ads for Black Friday, Cyber Monday and Small Business Saturday! With so much getting and giving happening in the next few months, it’s only right that a holiday to give back happens right in the midst of…

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Testimonial from Board of Child Care

We asked Kristian Sekse, Vice President of Development & Communications, Board of Child Care, about their experience with Redstart Creative during the production of their 2014 Annual Report. What were some successes and opportunities while working on this project? Successes – our brand felt old and stuffy, especially coming off of last year’s Annual Report. …

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Nonprofit Year End Communication

Increase your Donor Reach Using Multimedia Marketing Mix, Part Three of Three There are several ways to engage with your donor list; direct mail appeals, annual reports, and digital appeals—e-mail, online campaigns and social media. In our last blog we reviewed annual reports and dos and don’ts in creating those documents. In this blog we will…

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Nonprofit Year End Communication

Increase your Donor Reach Using Multimedia Marketing Mix, Part Two of Three There are several ways to engage with your donor list; direct mail appeals, annual reports, and digital appeals—e-mail, online campaigns and social media. In our last blog on year end communication we reviewed direct mail appeals. In this blog we will review annual reports.…

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Nonprofit Year End Communication

Increase your Donor Reach Using Multimedia Marketing Mix, Part One of Three We love fall at Redstart Creative, cooler weather and the knowledge that the holiday season is right around the corner. We are gearing up for the season by prepping our holiday card lists and planning for many holiday gatherings. We are also excited…

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Promises and Pitfalls of Email Fundraising

There are many communication channels, so it is important to be strategic about which channel you are choosing to communicate with your audience. This article from Salsa, makes the case that bypassing email fundraising is a mistake. The infographic to the left, was created by Salsa. It illustrates a few key statistics, from the article,…

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Website Redesign: The Final Jumpstart Step

Crafting the identity of a new or young organization is a careful process requiring several steps. We have explored this process over the past year through our progress with the first Jumpstart for Nonprofit’s recipient, Our Heroes Network.  The organization, which works with veterans and first responders who are afflicted with Attention Deficit Hyper-Activity Disorder…

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New Look and Website Features in Redesign

We recently redesigned the website for The Arc of Baltimore. The organization was looking to streamline their navigation, improve their content, and create a responsive website. The final product features a clear color scheme, easy-to-follow navigation along the top, and is designed to fit any mobile device. Here is what our client said about the…

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Creating a Logo that Stands Out

Of all the different kinds of projects we work on here at Redstart Creative, one of our favorites is creating a logo. We wanted to take this blog to discuss the logo creation process from planning to design and also talk about the value of an investment in a logo. The logo design process can…

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Theme is Postcards for Annual Report

Over the past month, we’ve been looking at Annual Reports, starting with a series on trends in reports and sharing the gratitude report we did for the Baltimore Child Abuse Center. Today we will be looking at the 2013 Annual Report we did for Blue Water Baltimore. We wanted the annual report to fit the…

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